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CLEAR
MESSAGES
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Remember,
the sights and sounds may be so different that they will easily become
bewildering. Identify for your group what they should be concentrating
on. Develop a simple handout.
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A full stump-to-mill tour is great, as it shows the larger cycle of
forest growth, harvesting, and end products. However, that type of
tour will usually need more than an afternoon or morning. Describe
the big picture, and then the portion of it they are seeing that day.
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Don't assume the audience knows even the obvious-constantly ask if
they understand. That does not mean "talking down" to a non-expert
audience, which always gives offense, but looking for signals that
your audience is comprehending and attending to what you are showing
them, inviting questions, and offering clarification.
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Forest Resources Association
Inc. (FRA)
600 Jefferson Plaza, Suite 350,
Rockville, MD 20852
FRA National office telephone: 301/838-9385
Click here for FRA Staff and FRA Division
contact information
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